MARCOM PLATINUM AWARD WINNER FOR RETIREMENT CHOICE PLAN

The Aerospace Corporation needed to announce a retirement plan “choice”
for employees.(traditional defined benefit pension plan or defined
contribution savings plan)
Designed communication materials from concept to completion including:
• 28 page decision guide, including graphic illustrations for retirement benefit formulas and introduction to the online retirement modeling tool
• Benefit comparison charts
• Two 8-page newsletters
• 4-page “hints” guide for the online retirement modeling tool

Results: Communication campaign won a MarCom Creative Platinum Award.

Art Direction, Design, Production